Neat Video Diary of the recent AdiCup!
Category: Misc Posts
You may have spotted this during half-time of the England v USA match last week? If not, here it is, featuring David Beckham, Snoop Dogg, Ian Brown and Noel Gallagher. It’s a really clever ad, particularly because of the way they’ve integrated current celebrities into the original scene.
I haven’t seen this video on TV yet, but here it is via YouTube – Adidas v Star Wars!
A collaboration of two classic brands has lead to this awsome set of Adidas trainers/sneakers branded with iconic colours and textures from the Star Wars universe. I’m particularly loving the Luke Skywalker X Wing ones below!!! (Posted by BLU:72 Creative)
The collection for the first season is split into three packs — The Characters Pack, the Vehicles Pack and the Direct Pack. The products in each pack take inspiration from the respective aspect of the Star Wars lexicon from legendary characters and crafts to classic scenes and fuse them with iconic adidas Originals silhouettes. The pieces will begin to hit all adidas Originals stores and other select retailers in January. Also, look out for a very special web application announcing the adidas and Star Wars collaboration which will hit the internet within the next couple of weeks. Below is an overview of the products within each pack.
Characters Pack
This pack takes the most iconic moments and characters from the Star Wars saga and brings them to life across five sneakers, two short sleeve T-shirts and the Superstar Track Top.
Vehicles Pack
For this pack, we have taken inspiration from the well known vehicles and crafts from the Star Wars saga and translated them to our five most iconic adidas Originals sneakers and two key adidas Originals apparel models. Across these models we have paid homage to the distinguished features of airborne crafts and land based vehicles from both sides of the Force and executed them to appeal to both adidas and Star Wars fans alike.
Direct Pack
Darth Vader and the Stormtroopers appear in this pack as well as in the Characters pack. Also, the Women’s Game Mid silhouette that appears here is inspired by Princess Leia, featuring gold detailing paired with a modern high-top silhouette with matching apparel.
For more info, visit:
http://www.starwars.com/vault/collecting/news20091208/
http://www.shopadidas.com/family/index.jsp?categoryId=4090400
